doglickingchildfaceFebruary is National Pet Dental Health Month and we're celebrating in all our stores on Saturday, February 17 from 11:00am to 2:00pm.

Dental care is just as important in animals as it is in people and it is one of the most overlooked areas in pet health. Take this opportunity to learn more about the importance of your pet's dental health and preventative measures you can take to protect your pet. We will give out samples from WHIMZEES and PetzLife and you can enter a raffle to win a bag of WHIMZEES Dental Treats.

Take a “Kissing Booth” photo of your pet and follow these rules when sharing it on Instagram or Facebook for a chance to win a $200 shopping spree! 

  1. Follow @especiallyforpets and post a photo of you and/or your pet at our Clean Teeth, Fresh Kisses event.
  2. Be sure to GeoTag yourself or check-in at our store when you share your photo to Instagram or Facebook!
  3. Use the hashtag #KissesFromEFP so we can see.

In Shrewsbury, join Dr. Fitch at 1:30pm as she teaches us why our pet's oral health is as important as our own and offers tips for maintaining healthy teeth and gums.



FitchwithdogFebruary is National Pet Dental Health Month. If you haven’t looked in your pet's mouth lately, now is a great time to take a peek. Are the teeth pearly white and the gums a healthy pink? Or is there an unpleasant odor with brown teeth and red swollen gums? According to the AVMA, 80% of dogs and 70% of cats have some degree of periodontal disease by the age of three. Left untreated, periodontal disease not only puts your pet at risk for pain, infection and tooth loss but it can also cause damage to the heart, kidneys and liver.

BlockPartyJoin the party on Saturday, February 3 from 9:00am to 3:00pm as we welcome our newest neighbor, Whole Foods! We will have FREE goody bags Whole Foods, to Lakeway Commons! We will have FREE goody bags (with purchase while supplies last) for the first 100 customers, FREE microchipping for the first 25 pets, FREE nail trims and $500 in giveaways. Plus Meet the Vet and Ask the Trainer. Meet our groomer and sales associates if you haven’t already! Two and four-legged party animals welcome!

womanpuppyDay School Puppy Primer, for puppies two to four months old, will provide you with everything you need to ensure your new puppy assimilates into his new home and family and grows into a well-mannered, social and conīŦdent adult dog. This first phase of our year long program has been developed in conjunction with the scientifically proven behavioral/develomental periods of your puppy's first year. Our comprehensive program covers all the bases from providing daily training at our facility to teaching your family what to do at home. We are here to help prepare you and your puppy for a wonderful life together. 

CarolynRomanoGivesMassasgeSmall animal massage is growing in popularity as a regular way to maintain and support the health of your dog, cat, or even rabbit. It consists of manipulating the soft tissues of your pet's body to promote overall well-being, relaxation and healing from a variety of physical and emotional conditions. Below are five reasons why you should consider massage for your four-legged friend.