Thanks to you, our loyal and devoted customers, we’re celebrating our 25^th anniversary!

We are commemorating our 25^th year in business with the creation of a special program in support of our local shelters and rescues and by extending special offers to you each month from now until November 30, 2013!

Join us in the celebration, take advantage of our special offers each month and check back regularly for the latest Celebrate 25 events and promotions! Thanks for a great 25 years and for helping us achieve this milestone!

MATCH 25 Rescue/Shelter Fund
As part of our 25th anniversary celebration, and with your help, we are offering five local rescues and shelters the unique opportunity to win up to $10,000 or more! From now until September 30, 2013, when you shop at Especially for Pets and make a donation in any denomination to the MATCH 25 Rescue/Shelter Fund, we will match it dollar for dollar, up to $25,000! This means, potentially up to $50,000 or more could be divided equally and donated to five local rescues and shelters.

Ten worthy organizations were chosen via blind draw to participate in MATCH 25.

• All Dog Rescue
• Amazing Greyz
• Baypath Humane Society
• Guardian Angels Cat Rescue
• MetroWest Humane Society
• NEARR (North East All Retriever Rescue)
• Neponset Valley Humane Society
• Rescue Angels
• Save A Dog
• Sterling Animal Shelter

You, the Voters, Ultimately Decide the Five Winners!
From October 1 to October 31, you will have the opportunity to vote electronically for your top five rescues/shelters. Only one vote per IP address will be accepted for the contest. The top five rescues/shelters receiving the most votes will split the total donation amount and each will receive up to $10,000 or more. The total donation amount will be divided equally between the five winners and each will receive up to $10,000 or more! The winners will be announced in November.



Deals of the Day—2^nd, 5^th & 25^th of Each Month!
Count on these specials each month from now until November 30, 2013! New deals announced each month!

► Receive 25% off a blockbuster item on the 2^nd day of each month!

► For eFlyer subscribers only.  A random drawing will be held on the 5^th day of each month and ten names will be chosen to win a $25 gift card! Gift cards will be mailed to winners. If you are not an eFlyer subscriber, sign up today!

► Receive 25% off a product category (e.g., dog toys, dog beds, cat litter) on the 25^th day of each month!

► Tuesday, June 25^th:  25% Off Collars & Leads Including Harnesses & Cat

► Thursday, July 25^th:  25% Off USA-Made Products Excluding Food

► Sunday, August 25^th:  25% Off Dog Beds

► Wednesday, September 25^th:  25% Off Cat Litter

► Friday, October 25^th:  25% Off Grooming Supplies & Supplements

► Monday, November 25^th:  25% Off Bowls & Diners