About Us

  • “Salespeople were very courteous, knowledgeable about the products they sold, helpful in assisting us in selecting which items were appropriate for our puppy, and seemed to actually take a sincere and personal interest in our dog. This is such a refreshing change from the impersonal and disinterested treatment that customers usually receive from sales people in stores these days. Shopping at Especially for Pets was an especially pleasant experience for us! Thank you!” - Cooper E.
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michaelMichael, President and Owner, founded Especially for Pets in 1988. The company has been a pioneer in Massachusetts for responsible pet care, natural and pet friendly products and benevolent support of local animal humane organizations. In addition to founding and managing Especially for Pets, Michael has over 25 years of executive-level experience working for large, multinational corporations. Michael holds a Bachelor of Science and Master of Business Administration from Southern New Hampshire University.

Especially for Pets Employees

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